French jewelry designer Aurelie Bidermann began her career as an art historian in Sotheby's Impressionist and Contemporary Art departments. Inspired by her experience with great works of art, in 1999 she set out to create a collection of her own. After attending Gemology school in Anvers and BJO in Paris she travelled extensively, collecting inspiration from different cultures and techniques. A visit to India proved to be a "coup de foudre". Fascinated by the beauty that surrounded her, her taste became refined and she soon developed her signature concept: lucky charms, stones mixed with talismans from around the world.
Aurelie Bidermann's style is recognizable among the most prestigious boutiques and fashion tastemakers worldwide. Her poetic creations are a true declaration of peace, love, serenity and fantasy. Her philosophy is to create an "Art of Happiness", as she continually renews her sources of inspiration to produce imaginative, finely-crafted works of art.